Solutions · Demand generation
Win the shortlist before the buyer clicks a link.
Demand gen used to end at the click. Now most shortlists are shaped in chat windows that never send one. Attribufi shows you which prompts win, which lose, and which content moves the needle.
Problem
Your top-of-funnel is invisible to your analytics stack.
- AI-answer sessions end without a click 69 percent of the time.
- Comparison prompts decide shortlists before your MQL fires.
- Content spend has no signal for what actually gets cited.
Outcomes
What good looks like with Attribufi.
Ranked content backlog
Every losing prompt becomes a brief. Every competitor citation becomes a syndication target.
Comparison coverage you can defend
Honest, cited pages that win comparison prompts across every engine.
Share of voice trend by prompt type
See where you win (category) and lose (comparison), by engine, week over week.
Workflow
A weekly cadence your team can actually run.
- 01Freeze a 100-prompt battery covering category, comparison, feature, and JTBD prompts.
- 02Publish two briefs a week from losing prompts.
- 03Track share of voice per engine per prompt type.
- 04Route sentiment drops to PMM in Slack within the hour.
Proof
From measurement to pipeline.
A single well-cited comparison page produces more shortlist impact than an equivalent spend on display. Attribufi tells you which page to write.